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Browse Properties
22 Mar 2021

Realtair and REA Group unite to foster the digital transformation of Australia’s property industry

Realtair today announced it is partnering with REA Group to provide Agents and Agencies with a pathway to deliver digital transformation through education. 

In a move to make quality training accessible to agents Australia-wide, The Complete Salesperson Course is now digital and will be available in 2021 with REA Group supporting the Realtair Academy in its passion to foster business growth and success through practical industry education.

REA has had a long association with the Real Estate Academy. The new partnership with Realtair Academy demonstrates REA’s commitment to supporting professional development in the industry through the Advantage program. Both companies have been instrumental in promoting education across the industry for more than 20 years.

COVID-19 presented many challenges to the industry and with rapid digital transformation, it was more pivotal than ever to embrace technology. The Realtair and REA collaboration will provide every Agent across the country with access to education and digital tools to assist both Agencies and individual Agents with their digital transformation.

Realtair CEO Peter Matthews commented: “The team at REA has and always will be at the forefront of Agency education. The brand is associated with the majority of events and trainers over the years and we are thrilled to partner with them to double down on this legacy and unite to continue to drive digital change through education and state-of-the-art digital tools.”

REA Chief Sales Officer, Kul Singh said: “REA Group is focused on delivering leading digital products to our customers and investing in industry education so it was a natural decision to partner with Realtair. Our new collaboration with the industry-leading team is a progressive extension to the educational support we offer our customers through the Advantage program.” 

Lee Woodward, Realtair Creative Director and former CEO of the Real Estate Academy that merged with the Realtair family early this year, said “Whilst this collaboration with REA is not new to myself and the team, the opportunity to deliver a national digital training course to the industry at scale is the most exciting opportunity in real estate education in my 25 years as a trainer and coach.”